Hipster alert!

Hey Pabst lovers, there will soon by a new old beer to ironically embrace - because Schlitz is back!

For some reason, I have warm memories of drinking Schlitz, but according to the timeline it would have been during the decline and fall of the Foamin' Empire. Maybe it's that vintage Schlitz poster I've had forever, with the suburban 60's dad drinking a brew and flying a kite with his tow-headed son, that gives me the warm and fuzzies. Ah, kite flying - is there a more iconic image of parent-child funtime? I remember going to fly kites with my dad. The kite was actually shaped like a blimp and he kept muttering about the Hindenburg, but it was still a good time.